Why Join SEMA Data
Behind every great product listing is great product data. SEMA Data helps resellers access the information needed to create accurate product listings for websites, catalogs, and marketplaces.
Through SEMA Data, participating manufacturers provide product information such as vehicle fitment, descriptions, images, pricing, dimensions, and other key details. Instead of spending valuable time collecting and maintaining product information from multiple sources, you can access data directly from participating brands and focus on growing your business.
With hundreds of brands participating, SEMA Data helps connect manufacturers, resellers, and consumers throughout the automotive aftermarket industry.
SEMA Data Co-op (SDC) understands the challenge it can be to acquire accurate product data. Whether it’s weights and measurements, accurate descriptions, pricing levels, UPC codes and the like or rich vehicle application data to power year/make/model look ups. It is necessary to have detailed product data for our distributors and ultimately the end consumer to view an accurate product detail page that has plenty of information and digital assets for them to find exactly what they’re looking for and ultimately make a buying decision. SDC provides a central repository for quality product data while validating for compliance and to strict requirements available for export in any format distributors may require. With the updated SDC 2.0 PIM System now in place, SDC is continuing to pave the way for future growth. Thank you to the entire SEMA Data Co-op Team!
Roush Performance / SLP - Street Legal Performance
Resellers
SEMA Data has partnered with Admark Automotive to deliver a turnkey eCommerce platform built for both B2C and B2B, providing the tools you need to maximize the extensive product content provided by SEMA Data to sell faster and smarter.
Solving a Major Industry Challenge ...
SEMA Data User Meetup & Reseller Sessions Moving to the “Tree House” at SEMA Show
As planning continues for this year’s , we wanted to share an important update regarding the User Meetup, Awards presentation, and reseller education sessions.
For manufac...
Featuring this month's SEMA Data Excellence level brands' products from ICI, MGP Connecting Rods, Pacbrake, and Speedtech Performance!
Pacbrake ALPHA HD PRO for 1996-2026 GMC Savanna/Chevy Express 2500/3500 & 1996 G3500/GM30 Vans – Part No. HP10684-J
Designed for...
Get your fresh, hot data files today! The following brands are now LIVE and available for exports:
Bed Wood & Parts - Manufactures premium wood bed kits, trim, and restoration components for classic Chevy, Ford, and Dodge trucks. American-made craftsmanship trusted by restorers sin...
INCREASE SALES AND PROFITS WITH GREAT DATA FROM SEMA DATA
Provided as a standard part of SEMA DATA services, our Data Analysts work with our Manufacturers to provide data quality at premier levels, to provide you a robust data set to fuel your business.
Using the familiar Bronze, Silver, Gold, Platinum scale, we will show you exactly where a data set is rated, and the required fields to acheive each level are based on actual feedback from Receivers like you.
Maintaining a high data quality is a critical element of effective data management, which makes the SDC a real game changer when it comes to generating sales. Incomplete or inaccurate data, on the other hand, only represents products poorly and often makes them difficult to find via search, as well as creating expensive and unnecessary returns.